Tuesday, 24 February 2009

Entrance III




Some sketches for the entrance alternating dark and light.

Food presentation - entrance



Food is nearly always presented on a white background. I guess it looks clean and delicate. Letting the colours of the food come out clearly. But the question is; do we follow the norm or counter it? A dark background can also be quite alluring and might be more exciting, giving the food more of a... seductive quality?

Monday, 23 February 2009

Entrance 2


Still pondering the entrance... It has two parts, should be something you walk through, should partly obstruct your view to the rest of the exhibition and should look fabulous! "With windows, you just have a few seconds to get someone's attention" said Paul Smith about window displays. It is the same with the entrance, a few seconds to dazzle and draw. So... How to dazzle and draw? Ppl are drawn to lights, to colours, movement and to visual humor. One thing ppl find amusing is objects that are out of scale, either super large or miniatures. There's the recipe! Simple. ^^

Thursday, 19 February 2009

The entrance


I usually base my design ideas on images surfacing in my mind as I consider a topic. It is very intuitive. In my experience ideas that don't come as finished images often lack pizass. Atm I am labouring hard with the entrance. No immediate images present themselves. However, several ideas are peering out reluctantly, maybe this is the time when I will find the solution through hard work rather than through my inspirational muse...

Thursday, 12 February 2009

Medvandrere

In Aftenposten saturday I read a about Safia Y. Abdi. She came to Norway from Somalia in 1992 with her three daughters. She is an amazing resource and she reminds us that we are a globe of migrators and says we should call each other co-migrators. She says that she herself has finished migrating and is as such no longer an immigrant.

Look here for a clip from norwegian NRK.

Wednesday, 11 February 2009

Kids talk

Yesterday we spent an hour with a group of kids at a school in Bergen.

They were self confident and outspoken, not afraid to ask questions and give their opinions. A lively, positive bunch.

So, what exactly did we learn?

We learnt that we are on the right level with the stories that we are telling. Both the kind of stories and the way we are telling them. They easily grasped the concept that "norwegian" is a relative concept, and enjoyed the background information we provided.

They had very different opinions on the visuals we presented, which was also interesting. Hiphop style is not everybody's cup of tea (even if I like Banksy... *sigh*)

We also learnt that we have to be very concrete when talking to a target group, discussing exhibition ideas did not work as well as discussing the actual visuals.

Tuesday, 3 February 2009

westwards brave soldiers!


ready to go home after another day at the office. my faithful furry fury dragon is also ready after a fitful sleep, so we mosey westwards in the cold dusk. life aint too bad...